Sustainable Growth Fund III
Health & Well-being
Date of Initial Investment
Juan del Rio Nieto – CEO
Andrew Mathews – FD
Bart Mermans – Property Director
Mark Heappy – Chair
Challenge: Physical inactivity can lead to many other diseases and causes an estimated 3.2 million deaths globally every year. A recent OECD report found that more than half the population of Spain was overweight, and 1 in 6 are obese. Regular exercise can help tackle this growing problem, yet many exercise facilities are inaccessible or unaffordable to people on low incomes.
Investable Solution: Viva Gym helps to address this challenge by providing ultra-affordable, highly accessible gyms that make it easier for people on lower incomes to exercise, leading to healthier lifestyles and reduced risk of chronic disease. With its no-contract membership policy and low price point, it has been able to open up gym membership to a new demographic: a third of its new joiners since inception had not been members of a gym before. And its offering – which combines cardio equipment, weights and instructor-led classes – has allowed it to attract men and women in equal numbers.
Outcomes: Viva Gym has over 83,000 members, of which 34% are first-time gym users.
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